#SMWDurban

The World's Premium Online MediaDigital Marketing and Tech Event

18 - 21 June, ICC Durban 2020  

HUMAN.X

 The Future of Marketing will be HUMAN-FIRST and EXPERIENCE-DRIVEN


In its 2nd year, Social Media Week Durban (#SMWDurban) seeks to bring together professionals with a curiosity and passion for new ideas, innovations and emerging trends in social media. Showcasing some of the latest digital platforms and agencies. 

SMWDurban 2020 Featured Topics

AI vs Humanity

In this talk, we’ll discuss what’s new in social listening, the importance of combining AI with human expertise.

Monetisation

How does one make money through various digital platforms and how to effectively monetise.

Influencer Marketing

The ins and outs of influencer marketing. What is an influencer and is it going to change? 

Storytelling

The power of storytelling in business and through marketing. How to keep your audience intrigued.

 SMWDurban 2020 Headline Speakers

NOMUSA DUBE-NCUBE

Honourable MEC

KwaZulu Natal Department of Economic Development

MXOLISI KAUNDA

Honorable Executive Mayor

City of Ethekwini

AURELIA ALBERT

CEO

Innovative Durban

KESHANTHA NAIDOO

Founder and Director   

Channel Reach

NOKUTHULA LUTHULI 

Head Coach

@BloomInsideOut

   Deputy Chair for WIB, Durban Chamber

LERATO DONTACHE

Entrpreneur

 Co-Founder & CEO   

Thriving Network

International Guest Speakers

LOUCAS FEREKIDES  (UK)

"Top 10 Entrepreneurs to Know"

Social Media Influencer

Founder

 LeanStart

LEONA BURTON (UK)

Best selling author and publisher

Co-Founder

Mums in Business Association

ESTELLE KEEBER (UK)

Best selling author

Co-Founder

Mums in Business Association

Social Media Experts and Strategists

LEBOGANG RADEBE

Social Media Lawyer

 and CEO of Povidox Corporate Law Advisors

BULELANI BALABALA

Professional Speaker

Brand Strategist 

Entrepreneur 

 

ANTOINE PAILLESSEAU

Co-founder and CEO

FinChatBot

TIMMY NTILOSANJE

Brand Specialist

Content Creator 

ARNOLD MHLAMVU 

Guru on YouTube Channel Marketing and Music Manager at SimfyAfrica 

SEAN BADAL

Communications Specialist

 Manager of Mulitmedia at Transnet

PIERRE CASSUTO

Specialises in Data Driven Marketing Technology

CEO of Humanz AI

 

DESHNIE GOVENDER

Digital Music & Culture Expert

Digital Manager 

MIKE SAUNDERS

Keynote Speaker

Author

CEO of Digitlab

MARIUS GREEFF

LinkedIn Brand Specialist

Founder & Director

Turn Left Media

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Get your ticket to South Africa’s largest digital and marketing media event!

SMW Durban is the marquee event for business leaders, global thinkers, and entrepreneurs

2 Day SMW Conference Pass 2020

 

 

R2 895

 R5790

-50% OFF until 31/10

VIP - All-Access SMW Pass 2020

(Access to all 4 days)

 

 

R3 997

 R7994

-50% OFF until 31/10

SMW Group of 5 Durban

All Access Special Package

 

R18 750

 R37500

-50% OFF until 31/10

Full Day Masterclass Pass 

 

R1050

 R750

-50% OFF until 31/10

Full Day VIP Masterclass Pass 

 

R1 000

 R2000

-50% OFF until 31/10

Corporate Exhibitor

 

R22 975

 R45 950

-50% OFF until 31/10

SMW exhibitor budget package

 

R12 975

 R25 950

-50% OFF until 31/10

Get your ticket to South Africa’s largest digital and marketing media event!

 

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Theme Overview

AI vs Humanity

What is the great Hack 

 

The social listening industry was pioneered by geeks, not marketers. As a result, many brands still use metrics invented by software companies rather than those that matter to brand and product owners. Often, the over-promise of artificial intelligence has entrenched these legacy metrics, making it challenging for brands to take integrated social data in a straight-forward yet transformational way.

In this talk, we’ll discuss what’s new in social listening, the importance of combining AI with human expertise, how to align social insights with marketing intelligence fundamentals, and the importance of social intelligence for mapping your organization’s digital transformation agenda

The Future is Social Commerce

Meet the new content curators in SA

 

Is content the Holy Grail of Ecommerce Engagement? How do you power up on social commerce using Facebook and other Social media platforms? The average digital adult spends 5 hours per day on their devices and “50% of time spent is in social, messaging, media and entertainment applications.” 

 

A good slice of them have purchased products directly via social media. How are you pushing your clients to have a world of an experience via E-commerce and Social media?

Youth Entrepreneurship and Social Media

Digipreneurship

 

With the introduction on Social Media, thousands of young people are emerging as business owners especially on Instagram and Facebook

How do you convert your online community into buyers?

Which platforms are best for selling? 

Success stories from Instagram, Youtube and Facebook

SMW Durban will feature Youth Entrepreneurship Masterclasses from emerging entrepreneurs, social media experts and influencers.


Government Communication

and Social Media

Engaging with Citizens

 

Social Media has emerged as a vital tool of communication for government and political parties globally. The youth and middle-aged citizens are on Social Media platforms thereby affording government communicators, politicians and their parties an opportunity to be aware of matters on the ground, engaging with citizens and potential new voters and how they can engage effectively to drive their messages across. With Social Media being a more cheaper alternative way of communicating and advertising how is the Government actively using this space to ensure their objectives, causes and information reaches their audiences?


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All payments must be received within 10 days of booking.Cancellations: Must be received in writing four (4) weeks prior to the date of the event and will be charged at 50% of the booking
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